About
Straightforward bloke. Straightforward work.
Who I am
Tom. From the UK, living in Vietnam.
I founded Manning Leads, an outbound agency helping UK and US software companies generate sales conversations through highly personalised cold outreach. I built it from nothing. The whole business is starting conversations with people who weren't expecting to hear from us, qualifying them properly, and booking meetings. It's taught me what actually makes someone engage, and more importantly, what makes them stay interested.
Why this
Same skill, pointed somewhere new.
Running outbound taught me the part of sales most people skip. Listening properly, asking the right question, and knowing when someone is a fit and when they're not. Course and coaching businesses live or die on exactly that. Loads of them have great content and a solid offer, but the founder is still answering every DM and taking every call themselves.
That's the gap I work in. I take the conversations off your plate without turning your audience into a sales funnel that leaves a bad taste.
The line I won't cross
I only sell things that work.
There's a lot of rubbish sold in the course world, and a lot of people pressured into payment plans for programmes that never deliver. I'm not part of that. Before I work with anyone, I look at the fulfilment, the results, and the refunds. If I wouldn't recommend the programme to a mate in the buyer's position, I don't sell it. Simple as that.
It also happens to be good business. Honest selling means buyers who stay, pay in full, and don't refund. Everyone wins, which is how it should be.
Get in touch
Want to talk it through?
Fill in the form and I'll come back to you. Happy to have a proper conversation about your offer and whether this makes sense.
Get in touch